Shaping the future of entertainment in Morocco

Original Entertainment Group (OEG) is a Moroccan entertainment holding company bringing together a unique ecosystem across live entertainment, media, cultural experiences, and audience engagement.

Founded by Hakim Chagraoui, OEG was created to consolidate more than 20 years of experience in entertainment, media, and audience development into a fully integrated platform dedicated to shaping the future of the industry in Morocco.

The group combines expertise in live entertainment, media, cinema exhibition, and premium audience experiences, while developing flagship projects such as Cinerji, the first 100% Moroccan-owned cinema network expanding nationwide, and Casablanca Music Week, one of Morocco's leading international music festivals, welcoming world-renowned artists and tens of thousands of attendees.

Through these initiatives and other long-term investments, OEG is contributing to the transformation of Morocco into a leading entertainment destination in Africa, while creating sustainable platforms that connect artists, brands, institutions, and audiences.

As Morocco continues to invest in culture, tourism, and entertainment, OEG aims to play a leading role in the development of the country's entertainment ecosystem through innovative projects, strategic partnerships, and long-term investments.